As kitchens across the country gear up for iftar, Keventer Eatsy is betting on convenience without compromise. The brand’s non-veg ready-to-cook lineup—think crispy chicken starters and quick-fry appetisers—is finding its moment during Ramadan’s tight evening window between sunset prayer and meal time.
With families balancing fasting schedules and daily routines, the appeal is straightforward: protein-rich dishes that go from freezer to table in minutes, no elaborate prep required. The hygienically processed range targets those iftar tables where tradition meets time crunch—where the spread still needs to be substantial, but the cook doesn’t have hours to spare.
As Ramadan demand peaks, the move reflects a broader shift in how food brands are reading the room: not replacing home cooking, but filling the gaps when speed matters and hunger waits for no one.
